Policies to Encourage Sustainable Consumption

The objective of the project is to provide policy guidance on how to change consumption patterns to make them more sustainable by using various approaches, including those based on behavioural research. To accomplish this, a detailed review of the existing tools used, analysis of as well as real world case studies, as well as an assessment of future trends in sustainable consumption will be carried out. The project approach enables a reliable and accurate information base of the main drivers and tools to influence consumer behaviour in order to shape more effective and efficient sustainable consumption-oriented policy. To kick-off the project a workshop is held with experts and stakeholders from diverse domains to develop future visions of sustainable consumption in the EU.