Social and environmental responsibility clearly has an influence on the objectives and targets of companies and on the way companies communicate with their respective stakeholders. Two examples indicate how companies deal with social and environmental responsibility: Representatives of Deutsche Telekom and the Volkswagen group will give a general view of their vision of sustainability within society. The strategy of the Volkswagen group is to apply the same social standards at all sites throughout the world. Kathrin Ankele from IOEW will comment on the practical steps companies are planning to achieve sustainability.
Dr. Ignacio Campino
Deutsche Telekom, Berlin
<link fileadmin user_upload dokumente veranstaltungen campino.pdf _blank download datei>German Telekom on the Way to Sustainability
Jörg Hartmann
BASF AG, Ludwigshafen
Social Responsibility and Corporate Management
Kathrin Ankele
Institute for Ecological Economy Research (IOeW), Berlin
<link fileadmin user_upload dokumente veranstaltungen ankele.pdf _blank download datei>Social Responsibility: An Unavoidable Strategic Necessity for MNE's?
Chair: Thomas Loew
Insitute for Ecological Economy Research (IOeW), Berlin
Workshop held in German