Step by step: How to select and introduce sustainable packaging
Many companies are currently facing the challenge of rethinking their approach to packaging – an often complex undertaking, as the most sustainable packaging often does not exist. For that reason, researchers from the IÖW and ifeu, with the support of retail companies, have developed a guide on how to do it better. The presentation "Step by step: How to select and introduce sustainable packaging", focuses on the following topics:
- Sustainable packaging – what does that even mean?
- Two case studies: packaging for almonds and laundry detergent
- From packaging strategy to packaging selection
- Involving the right stakeholders: Employees, suppliers, customers
