Learning From Commercials: Communicating Sustainability Issues to New Audiences - Why Emotions Matter
Published in:
In: Geerken, Theo; Tukker, Arnold; Vezzoli, Carlo; Ceschin, Fabrizio (Hg.): Sustainable Consumption and Production: Framework for Action 2nd Conference of the Sustainable Consumption Research Exchange (SCORE!) Network. Brussels, Belgium, S. 353-372
Authors:
Schwender, C.; Mocigemba, D.; Otto, S.; Reisch, L. A.; Bietze, S.
